Profile
Working alongside a range of clients, from start-ups to established companies, my aim is to create and evolve brands holistically—for the long term—using strategic design.
My bread and butter is branding, but I like to do a little bit of everything: strategy, illustration, art direction, and more. I would love to be involved in a naming project, especially. The through-line, of course, is working to develop a compelling narrative and a strategic framework; a foundation for a solid identity.
I strive to work with folks that want to be impactful; to be positive; to create meaningful things.
Highlights
Select Clients
The Philly 10K, New Balance, Rally, Runhouse, Philadelphia Runner, Spruce Street Commons (for Rally), Anthropologie.
Features
Check out Episode 11 of Hi-Res, “a one-on-one podcast with creatives about the experiences that have shaped their careers and influence their work.” I talk to Ryan Starr about working on The Philly 10K.
Also featured in the Philadelphia edition of the Cogrid-19 print series, “a series of risograph prints created to raise money for those most affected by the pandemic.”
Education
B.A. English & Art
Elon University
Elon, NC
Design
Portfolio Center
Atlanta, GA
Also, I’m currently working my way through an Unlimited subscription at SuperHi.
Contact
The best way to reach me is via email: Jeff.Rickard [at] gmail.com. Or, if you’d like to simply follow along, my social profiles are down below.